Online Archive of University of Virginia Scholarship
Evaluating the Sustainable Agriculture Movement in Response to the Green Revolution in India; Designing and Developing a Website for Haritachala Organics1 views
Author
Kullampalle, Pravallika, School of Engineering and Applied Science, University of Virginia
Advisors
Morrison, Briana, EN-Comp Science Dept, University of Virginia
Norton, Peter, Engineering and Society, University of Virginia
Abstract
While the high-tech agricultural practices of global agribusiness are often extolled as
“advanced,” there has been growing recognition that many traditional farming techniques offer
essential advantages in terms of sustainability, equity and other values. Haritachala Organics, a
nonprofit farm, bakery and store, needed a platform to connect with potential customers, to share
product information and to answer questions. As one of the design and marketing executives of
the company and a computer science major, I was presented with the opportunity to design and
implement a user-centered website for this non-profit. The process of developing this website
was broken down into four main stages: requirements elicitation, design, implementation, and
testing. The tools used for the creation included Figma for designing a high-fidelity prototype,
the React Java Script framework for developing the website that was connected to a Firebase
backend, and GitHub for version control.
Since the 1980s, small farmers in India have led a growing permaculture movement.
They were responding to numerous stresses, including limited access to credit, a water crisis, and
low commodity prices. While the movement has received research attention, organic farming
practices and permaculture are best understood from the perspectives of small farmers, who offer
a path toward a future of more sustainable agriculture. Such perspectives are offered here.
Degree
BS (Bachelor of Science)
Keywords
Sustainable Agriculture; Small Farmers; Indian Agriculture; Green Revolution; Permaculture
Notes
School of Engineering and Applied Science
Bachelor of Science in Computer Science
Technical Advisor: Briana Morrison
STS Advisor: Peter Norton
Technical Team Members: Pravallika Kullampalle
Language
English
Rights
All rights reserved by the author (no additional license for public reuse)
Kullampalle, Pravallika. Evaluating the Sustainable Agriculture Movement in Response to the Green Revolution in India; Designing and Developing a Website for Haritachala Organics. University of Virginia, School of Engineering and Applied Science, BS (Bachelor of Science), 2025-12-12, https://doi.org/10.18130/g812-md52.